How to Build Shopper Urgency for the Peak Holiday Season
Holidays should be about family, food and gratefulness. Though, for marketers, it's usually a stressful and tiring rush for KPIs. It’s all about how to gain more sales in a drastically limited amount of time, but without draining your budget, and festive spirit.
During the peak season hype, the market is saturated with countless ads, and every marketer is fighting for each potential customer, so prepare for pretty high CPMs.
Your sales will depend on the quality of your audience, information, and most importantly your creatives. So, how do you encourage your shoppers to make purchasing decisions quickly?
On TV, billboards or in the newspaper, ads look stunning, they capture attention, and convey information. However, for Paid Social the challenge is how can you use all the amazing features such as product catalog sales, Advantage+, and dynamic retargeting, so you don’t end up with plain product image?
Hunch removes all creative and production roadblocks stopping you from this. You’ll avoid working day and night during the holiday shopping season, be more agile with controlling your flash sales campaigns and testing creatives. You’ll be ready for the most important period in Paid Social advertising, without sacrificing efficiency and your sleep time.
Get record-breaking holiday sales this Q3 and Q4 peak shopping season with AI and automation powering your Hunch campaigns, or enriching existing Advantage+ ones.
Wishing you a successful and jolly peak sales season!
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