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Hunch vs Marpipe

From testing DPAs to full-funnel automation

Marpipe automates DPA testing, but its focus ends there. It’s limited to catalog ads and lacks the scale needed for fast-moving, non-catalog, hyperlocalized, or weather-based campaigns. Hunch goes further. It combines DPA automation with full-funnel creative and media capabilities - from personalized upper-funnel campaigns to precise lower-funnel optimization, all in one platform.

And while Marpipe may look cheaper upfront, its paid add-ons quickly stack up, leaving you paying as much as, or more than, Hunch, for far less in return.

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Trusted by top brands and agencies

Case study
Row tickets to Paid Social innovation
stopping image and video catalog ads
Migrated and optimized a complex automation setup
Case study
55% more bookings through market localization
Case study
Scaled personalization for 240 gyms, cutting CPA 25%
Case study
2X better DPA performance with AI-powered templates
Enhanced catalogs ads for maximum impact

3 reasons why Hunch is the choice over Marpipe

Automation beyond catalog ads

Marpipe enriches DPAs, then you still build campaigns manually. Hunch automates both creative production & media buying, allowing you to replicate one setup across markets and runs geo, time, and weather-based campaigns on its own. You oversee, platform executes.

AI driven Creative Studio

Hunch Creative Studio integrates directly with Figma and Photoshop, instantly replicates templates, and maps feed data to layers. AI background removal, color discovery, dynamic layout optimization, and prompt-based background generation, cut repetitive work and help build data-driven, high-performing DPAs that stay fully on brand.

Strategic partnership

With Hunch, you don’t get just platform, you get a team. A dedicated customer success partner helps you configure data, test faster, and build campaigns that win. From strategic guidance on creative choices to co-building agency pitches, Hunch turns support into a growth engine.

Hunch or MARPIPE?

Breakdown comparison table

SOCIAL ADVERTISING
Meta & Snapchat Campaign Management green-tick black-cross-icon
Meta & Snapchat Catalog Management green-tick green-tick
Enriched Catalogs green-tick green-tick
Dynamic Product Ads (incl. CPV) green-tick green-tick
Automated Campaigns green-tick black-cross-icon
Geo localized, time and weather-based campaigns green-tick black-cross-icon
Creative Solutions
Dynamic Image & Video Templates green-tick green-tick
PSD & Figma Integration green-tick balck-cross-icon
Brand Kit green-tick green-tick
Conditional Visibility green-tick green-tick
AI Background Removal green-tick green-tick
AI Color Discovery green-tick balck-cross-icon
AI Dynamic Layout Orientation green-tick balck-cross-icon
AI Text Assistant balck-cross-icon green-tick
Multi Format Templates green-tick green-tick
Service
Customer Success green-tick green-tick
Onboarding and Training green-tick green-tick
Support Chat green-tick green-tick
Integrations
Google Analytics 4 green-tick green-tick
Appsflyer green-tick balck-cross-icon
Adjust green-tick balck-cross-icon
Scheduled Reports green-tick balck-cross-icon
Rules & Automations green-tick balck-cross-icon
Pricing
Subscription Model Get in touch with us Get in touch with Marpipe
Pricing Structure Based on Hunch-created campaigns Based on SKU counts, number of brands, and syncing schedule

Our platform. Their words.

See how modern marketers across industries use Hunch to make their work (&lives) easier.