How to Create Insanely Personalized Facebook Ads Using Creative Automation and Automated Ads

The future of marketing is personal. The problem is, knowing your customer and their journey is down to effective use of data. To combat this, I discuss how feed-based advertising can be used to show the right offer to the right customer at the right time.

How to Stop Overcomplicating Your Facebook Ad Strategy

A lot of people plan elaborate funnels that are unrealistic. The problem isn’t so much over-complication as it is just randomness. To combat this, I’ve prepared some simple yet effective Facebook ads funnels, broken down for different business types so...

How Hunch Helped Shopify Clients Save $100k+ During Major Google Outage

A large portion of Google services were down 2 June 2019 from 12:23 to 16:45 US Pacific time due to a network congestion issue. Shopify experienced problems because of the Google outage, which prevented some stores (both brick-and-mortar and online) from p...
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